Individual Digipak- Miss Miller

I have created an individual digipak so that when we come to create a group digipak we have many different ideas to look at and incorporate into our group digipak. By creating individual digipaks we willl be able to create a successful group digipak as we can see what ideas work and what doesn't.

Front cover
On the front cover I have decided to use contrasting colour's. The image on the front cover is quite a dark image as it was taken at night time and i've used a white colour for the text. I've done this so that the text stands out to the audience therefore it can be easily read. The contrasting colours also makes the front cover of the digipak visually appealing which is very important as its the first side of the digipak audiences see therefore it has to draw their attention. The colours are also quite simple colours, ive chosen simple colours as its conventional to the indie genre which means audiences can see straight away what type of music the artist sings. The image I have used on the front cover is a close up of Nico Johnson, I've chosen this image as the close up will build a relationship between the audience and the artist as the audience will be able to see that he is looking directly at them making the digipak feel more personal. The close up will also promote the artist as the audience can clearly see who the artist is therefore he will be recognizeable. I also chose this image as its visually appealing due to the lights in the background which shows the audience he is in a City which will draw them in. The close up shows the artists clothing and appearance which is scruffy hair and plain simple clothing which is typical to the indie genre therefore our target audience will be able to relate to him easily. Overall the image on the front of the digipak is conventional to the indie genre as it promote him as an indie artist due to the setting and appearance. The layout/design of the front cover is quite simple, I chose the image to be in the middle and text around the image so that our artist isnt covered so that he is promoted well. The layout is conventional to the indie genre as its simple and plain. There isnt much language used on the front cover however its simple easy language so that its understandable too all audiences which will create a larger fan base. The typography is also simple but bold which suggests that the artist is strong which will create relationship between the audience and the artist. Ive chosen to use simple typography so that it can be easily read and understood but ive also chosen to use simple typography as its conventional to the indie genre.

Back cover
Again the colours ive used on the back cover are contrasting simple colours. The text is white whereas the image is black and white. Again I've done this so that the text stands out from the image and can be easily read. Therefore the audience will be able to read the digipak clearly The image I have used on the back cover is very edgy and interesting which is why I chose it. Its also conventional to the indie genre as its diverse and unique. The image is also visually appealing which will draw in audiences and catch their attention. The image also promotes the artist as a strong indie artist as the image is a long shot of the artist which shows the audience his clothing and appearance which is scruffy hair and simple plain clothing. Within the image the audience can also see the guitar which promotes him as a strong indie artist. For the back cover I've chosen for the layout/design to be simple, Ive put the song lyrics on the right of the image so that it doesn't cover the artist therefore the image will promote him well. Ive put the song titles in the middle but on the right hand side so that the back cover is visually appealling and the song titles can be seen clearly. The typography is the same as the front cover simple plain but bold. Ive chosen to use simple font so that is can be read clearly. The simple font is also conventional to the indie genre as its plain and bold. The language i've used is very simple so that it can be understood by all audiences.

CD
On the CD again I have used simple colours. The text again is white so that it stands out to the audience and can be easily read. Ive chosen the colour white as its a simple and plain colour which is conventional to the indie genre. The image I have chosen is a mid-shot of Nico on the train looking away into the carriage. Ive chosen this image as it makes links to the song 'runaway' as it looks like he is running away. I also chose this image as the audience will be able to relate to him easily due to the realistic setting the image is set in (The train station) The image is very conventional to the indie genre as its very realistic and simple which shows the audience that our artist is an indie artist. The layout/design of the CD is again simple, I've chosen to have the layout/design simple as its conventional to the indie genre but also so that its clear to the audience whom the digipak is promoting. The typography is the same font as the other fonts on the digipak which is simple and plain, ive decided to use a simple plain font all round the digipak as it makes the digipak visually appealing but simple font is also conventional to the indie genre. The simple font also helps the audience to understand the text better as it is clear. The language again is simple on the CD so that audiences can understand it and i've also chosen to use simple language as its conventional to the indie genre therefore audience will be able to relate to the artist.

Inside Covers- Lyrics - Thank you note- image of Nico
The colours I have used on the inside covers are simple colours on each side. I have used simple colours on each side so its visually appealing. On the lyrics side ive used a pinkish colour for the font as it links with the image of the tattoo which will make the inside cover of the digipak visually appealing and attract audiences. The other colours for the font on the other sides is white as its a simple plain colour and links with the other colours on my digipak therefore making the digipak visually appealing. On the lyrics side ive chosen to use quite an interesting image of a street in London with a 'tattoist' sign above one of the shops. Ive decided to use this image as the audience will be able to relate to the artist as its an realistic image due to the setting.On the Thank you note ive chosen an image of Nico in the city by cars ive chosen this image as it connotes to his life moving fast due to his fans because of the fast cars in the image. I also chose this image as its a realistic image therefore audiences will be able to relate to him easier. On the third inside cover, Ive chosen a long shot image of Nico sitting on a wall in London. Ive chosen this image as its a very interesting photo and is conventional to the indie genre. The audience will be able to relate to him easily due to the location and his appearance which is scruffy hair and simple clothing. The typography on each inside cover is the same font which is simple and plain. Ive chosen the same font for all the inside covers so that its visually appealing. Ive also chosen a plain simple font as its conventional to the indie genre and will be easier to understand to the audience. Ive used simple language especially on the Thank you note side. I used the word 'guys' as its relateable language.

The main tool I struggled with on photoshop was the lasso tool which is the tool to cut out images. I found cutting out the crown quite difficult as its an hard shape to cut out. When I cut out the shape it kept coming out quite rough and the sides were pix-elated. However I overcame this by practising a few times and using the blur tool after to blur the sides down to make them less pi-elated. Another tool I found difficult to use was the crop tool, I kept cropping out the wrong images and it kept coming out pix-elated again but I overcame this again by practising a few times. I used the text tool quite well on photoshop as it's quite an simple tool to use, It was very easy to pick out a font and type the text into the box and also drag the text where you'd want it. 

I believe my digipak appeals to my target audience as its very conventional to the indie genre therefore will attract my target audience. It will interest my target audience as the simple font, interesting images and images of the artist are all conventional to the indie genre. My digipak will assist with my groups digipak as it will give my group many different ideas which we can include into our group digipak.